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• $5.6M Revenue
• +9% YoY

Drive sales for beauty category by highlighting new arrivals and key brands for the season 

(1 month event).

Managed campaign from creative briefing and media planning to launch, while ensuring campaign is on-brand.

Inspire customers to have fun in the sun with skincare and makeup to help them feel fresh and revitalized. Mood is light and effortless.

Broadcast :30 promo spot, Facebook post, Instagram stories, weekly emails, affiliate ads, and web landing page. Also featured new weekly deals and gift with purchase offers.