happy healthy you

Results

$11.6M Revenue in 2 months
+8% YoY

Objective

Rebrand destination show to support healthy living campaign & drive demand for the health & wellness category (2 month event).

Role

Developed brief, built media plan, and led creative process.

Creative Concept

Empower customers to take care of all aspects of their lifestyle.

Deliverables

Show package (name, logo, broadcast assets), :15 snipes to tease show, :30 promo spot, email, Facebook post, Instagram stories, web landing page.